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Location: Categories / Business / Marketing & Sales

Magazine articles on marketing, advertising, and sales.
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June 2009
Ask Inc.: Selling Quirky Products to Retailers Mother Ink, maker of maternity tattoos, gets advice on retail displays and packaging. mark for My Articles 13 similar articles
HBS Working Knowledge
June 8, 2009
Sean Silverthorne
The Return of the Salesman Salesmen have received a bad rap over the years, but increasingly the profession is drawing scholarly interest. mark for My Articles 20 similar articles
June 1, 2009
David Myron
Social Media Spawns a New Era in Customer Intelligence Customer attitudinal information is what companies have been clamoring to obtain for years. mark for My Articles 39 similar articles
June 1, 2009
Denis Pombriant
The New Currency of Social Media Active engagement gives us a chance to better understand the customer. mark for My Articles 27 similar articles
June 1, 2009
Ian Jacobs
The New Interaction of Social Media Beyond marketing, the popular tools and techniques can also serve as a channel for support. mark for My Articles 219 similar articles
Financial Advisor
June 2009
Evan Simonnoff
Questions For Nick Murray Advisors will never again find so many people sitting on so much cash, so desperately in need of help with their retirement plans. This is simply prospecting heaven. mark for My Articles 170 similar articles
Financial Advisor
June 2009
Andrew Gluck
Social Networking And Advisors Advisors are barely scratching the surface in their use of social networking. mark for My Articles 750 similar articles
Registered Rep.
May 28, 2009
John Churchill
Big Brands Fall Out of Favor With Wealthy A survey released yesterday of the nation's wealthiest individuals reveals that wealth management's biggest, most powerful brands -- including UBS, Wachovia, Bank of America and Goldman Sachs -- have lost a lot of credibility with their target audience. mark for My Articles 820 similar articles
IEEE Spectrum
June 2009
Joshua J. Romero
Mars For The Rest Of Us Better cameras, greater bandwidth, and bigger displays put Mars within reach of armchair explorers and by maximizing what can be done from the ground NASA can make Mars exploration politically sustainable and financially worthwhile. mark for My Articles 458 similar articles
Bank Technology News
June 2009
Michael Sisk
Find and Nurture Your Biggest Fans Banks are focusing their attention on the so-called "advocates" among their clientele; these customers not only buy more products and services, but they also recommend the institution to friends and family. mark for My Articles 48 similar articles
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