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The Motley Fool June 29, 2010 Jim Royal |
Abercrombie Gets Sexy Again Will the return of its controversial catalog boost sales? |
CRM June 17, 2010 Mark Johnson |
The Voice of the Customer in the Community What does it mean for loyalty and engagement? |
CRM June 15, 2010 Juan Martinez |
Gold Mobile and Telcordia Find Mobile Rewarding The new GoMo Wallet aims to put commerce and transaction functionality in the hands of mobile carriers, so retailers can collect important customer data and provide an incentive to make the purchase. |
The Motley Fool June 25, 2010 Rex Moore |
Astronomical First-Day Sales for iPhone 4 First-day sales have apparently blown away expectations. |
BusinessWeek June 24, 2010 Paul Wachter |
It's Not Whether You Win or Lose. It's How You Sell the Game Plan B. Branding helps turn minor league baseball into a lucrative, lovable freak show |
BusinessWeek June 24, 2010 Duane Stanford |
How Pepsico Refreshed Its Sobe Water Brand Sales of the beverage giant's flavored waters are up 85% in a down market as Web-savvy marketing whiz Tom Silk gets stars like Twilight's Ashley Green to pitch the brand |
PHONE+ |
Case Study: Ad Agency Tests Cloud Gaming Preston Kelly annually hosts an online version of the popular holiday gift exchange game dubbed "White Elephant." It was such a huge success among clients and contacts that its hosting environment couldn't handle the unexpectedly high amount of traffic. |
Fast Company July 2010 Stephanie Schomer |
Keepsake Skateboards Produce Brand Impressions As a vehicle for branding and promotion, the skateboard is anything but a slacker. |
Fast Company July 2010 Dan Macsai |
Jamba Juice Launches Clothing Line Jamba Juice apparel. |
Fast Company July 2010 Robert Safian |
Letter From the Editor: Apple's Tree of Knowledge "I owned all three versions of the Newton," blurted Fast Company art director Dean Markadakis during a recent editorial gathering. "I've had every Mac since 1984." Markadakis isn't normally so voluble, but this time, he couldn't restrain himself. |
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