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Location: Categories / Business / Marketing & Sales

Magazine articles on marketing, advertising, and sales.
Old Articles: <Older 3021-3030 Newer>
Pharmaceutical Executive
October 1, 2010
Pharmacies are Our Friends An underutilized sales resource, pharmacies and their staffs can help lead to improved scrip fulfillment and increased business. mark for My Articles 292 similar articles
Pharmaceutical Executive
October 1, 2010
Optimizing TV Advertising Placements & Results Brand managers choosing to advertise an anti-depressant on "Criminal Minds" may not be making the best choice. New methodologies reveal "Law & Order: Special Victims Unit" along with "The Bachelor" to be shows favored by depressives. mark for My Articles 986 similar articles
Riklan & Taylor
5 Tips for Selling in a Down Economy Five tips from sales superstars on how to successfully sell in a down economy. mark for My Articles 36 similar articles
October 2010
Lauren McKay
A Healthy Dose of User Adoption UnitedHealthcare overhauls its CRM program to embrace an on-demand solution that users will actually use. mark for My Articles 917 similar articles
Fast Company
November 2010
Heath & Heath
The Heaths Say Consumers Must Feel a Deep Felt Need Dan Heath and Chip Heath explain why it's not enough to give people something they need. mark for My Articles 53 similar articles
Information Today
October 18, 2010
Carol Ebbinghouse
New Platform, New Product Mix, New Market, New Pricing -- LexisNexis Advance LexisNexis is targeting the solo and microfirms with the new Lexis Advance. These lawyers don't have librarians or law libraries. mark for My Articles 47 similar articles
October 13, 2010
Juan Martinez
Geico Named DMA's Marketer of the Year Direct Marketing Association 2010 -- Day Two: Marketing success stories open the day, including an in-depth look at global cosmetics retailer Sephora. mark for My Articles 9 similar articles
October 14, 2010
Joel Stein
Spreading the Jersey State of Mind New Jersey's worst stereotypes have created a marketing boon - and others are noticing. mark for My Articles 6 similar articles
October 13, 2010
Juan Martinez
Has Direct Marketing Lost Its Sense of Direction? With so many new products and channels, and an intensifying demand to show return on investment, what's approach can ensure that direct marketers remain effective? mark for My Articles 71 similar articles
The Motley Fool
October 13, 2010
Anders Bylund
Apple's Latest Victory Apple lands a trademark registration for an already tired phrase. mark for My Articles 57 similar articles
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