| Old Articles: <Older 3271-3280 Newer> |
|---|
 |
Financial Planning
October 1, 2011
Martha C. White |
Breaking News When Rich Arzaga decided nearly five years ago he needed to boost his brand image and increase exposure to prospective clients, a weekly e-newsletter was just the ticket.   |
CRM
October 2011
Brittany Farb |
Just What the Marketer Ordered Beth Fagan creates a corporate brand for Missouri Baptist Medical Center. |
CRM
October 2011 |
Marketing Muscle Extends to Satellite Hospital in Sullivan Although Missouri Baptist lies in the heart of suburban St. Louis, the marketing team devotes considerable time -- about 80 hours per month -- to its satellite hospital in Sullivan, Mo. |
CRM
October 2011
David Myron |
CRM in 'Pursuit of Shared Goals' Responding in a way that is mutually beneficial to a company and its customers applies across the enterprise. |
CRM
October 2011
Brittany Farb |
The (Old) Rules Do Not Apply Traditional standards of database marketing will be retailers' downfall |
CRM
October 2011
Leonard Klie |
NFL Flexes CRM Muscle Not even a threatened cancellation of the season could deter football's loyal customers |
The Motley Fool
September 27, 2011
Rick Aristotle Munarriz |
McDonald's Monopolizes Fun It's time for the burger chain's annual game piece promotion. |
The Motley Fool
September 15, 2011
Frank Vinluan |
GSK's New Drug Marketing Model: Pharma Reps As Educators, Not Sellers The conversation between sales reps and doctors today is vastly different compared to one year ago. |
Pharmaceutical Executive
September 1, 2011 |
Pharma and Social Media: Ready to Make Nice? The time is right for industry to overcome its social media phobia once and for all. |
Pharmaceutical Executive
September 1, 2011 |
(Some) Booths Beckon What some pharma companies are doing about the increasing restrictions of face-to-face interaction between industry and prescribing physicians. |
| <Older 3271-3280 Newer> Return to current articles. |
