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Location: Categories / Business / Marketing & Sales

Magazine articles on marketing, advertising, and sales.
Old Articles: <Older 3331-3340 Newer>
CRM
February 2012
What's Age Got to Do With It? The Great Recession has taken its toll on Generation Y, Generation X, and Baby Boomers in different ways. mark for My Articles 273 similar articles
CRM
February 2012
Robert Wollan
CMOs in a Changing Marketplace Strategies for success in today's -- and tomorrow's -- business landscape. mark for My Articles 96 similar articles
CRM
February 2012
Marshall Lager
The Keeler Principle Hit 'em where they ain't works great in baseball, not in business. Do you know where your fans are? All of them? You'd better, because if you're hitting your message to where they ain't, things are going to go bad in a hurry. mark for My Articles 32 similar articles
CRM
February 2012
Judith Aquino
Getting a Boost in Leads Saleswork helps a software developer uncover more prospects. mark for My Articles 7 similar articles
CRM
February 2012
Leonard Klie
IVR Identifies At-Risk Students Vocantas IVR helps Avila University reach out to students in danger of transferring or dropping out. mark for My Articles 1126 similar articles
CRM
January 20, 2012
Justin Gray
How Chasing Your Metrics Has You Chasing Your Tail Don't make these mistakes. mark for My Articles 302 similar articles
InsideFlyer
February 2012
Randy Petersen's Opening Remarks Randy takes a look at Carlson's 2.5 billion points decision to lure customers. mark for My Articles 75 similar articles
The Motley Fool
January 17, 2012
Travis Hoium
What's in a Brand Anyway? 2011's list of top brands is out, and it shows the strength of some and the downfall of others. mark for My Articles 313 similar articles
CRM
January 6, 2012
Marc Caltabiano
Card-Linked Marketing Offers Better Return on In-Store Ads A new measurable marketing channel is causing retailers to take notice. mark for My Articles 211 similar articles
Fast Company
January 9, 2012
Margaret Rhodes
Chevy, Pepsi, and Doritos Turn Fan-Made Super Bowl Ads Into Brand Buzz Chevy is the latest to ditch Madison Avenue and ask fans to create its Super Bowl ad. Past examples show the move isn't just cost effective -- it builds brands' buzz (we have stats!) and helps young careers. mark for My Articles 47 similar articles
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