Strategy & Management

Magazine articles on business strategy, management and leadership.

Old Articles: <Older 16621-16630 Newer>

Fast Company Harry McCracken	Four Decades Later, HP Gets Back Into Smartwatch Business Another tech company plans to get into the smartwatch business. At the moment, the industry is so giddy over the category that everyone wants a piece of it.
CRM August 2014 Wollan & Quiring	Are You Wasting Your Customer Experience Spend? B2Bs must close the gap between spending and results.
CRM August 2014 Marshall Lager	Use the Brand, Luke The more you tighten your grip, the more that will slip through your fingers.
CRM August 2014 Bruce Temkin	Customer Experience Management Is on the Road to Maturity Companies that lag behind must move from 'fluff' to 'tough.'
CRM August 2014 Patrick Gibbons	Is It Time to Moneyball Customer Experience? Create a competitive advantage by looking at data through a broader lens.
CRM August 2014 Maria Minsker	Is Kid-Targeted Marketing Unethical? With children going online more often, Internet advertising comes under scrutiny.
CRM August 2014 Maria Minsker	Digital Marketing Opportunities Grow in Emerging Markets Reaching consumers in Latin America and Asia-Pacific requires local targeting.
CRM August 2014 Leonard Klie	Brands Deliver Inconsistent Engagements The phone still outperforms other channels for customer service.
CRM August 2014 Maria Minsker	How to Master the Mobile Mind Shift It's all about adding utility to mobile moments.
CRM July 25, 2014 Michael Nahmias	Exposing (and Correcting) the 3 Biggest Customer Service Myths What you don't know about your customers might surprise you.
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