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Fast Company
Rebecca Greenfield |
The End Of Shampoo? Purely Perfect might get people in the door with its "vehement stance against shampoo," but it will succeed if users like the way it makes their hair look.   |
HBS Working Knowledge
October 6, 2014
Christian Camerota |
Why Businesses Need a Language Strategy Organizations that effectively marry language strategy with their global talent management process gain a leg up on the competition, says Tsedal Neeley and Robert Steven Kaplan. |
Fast Company
Chris Gayomali |
Longreads: Now Publishing Original Storytelling Longreads announced that its new parent company, Automattic, will give the platform-turned-publisher a larger editorial budget to work with as it looks to move deeper into original storytelling. |
HBS Working Knowledge
October 1, 2014 |
Is Too Much Focus a Problem? Intense management focus can have a downside: It limits noticing. James Heskett asks readers to help him address this forest-for-the-trees problem. |
CRM
October 2014
Leonard Klie |
Should CSRs Be Paid for Performance? Why companies must assess the effectiveness of tying agent compensation to contact center metrics. |
CRM
October 2014
Woody Driggs |
How to Grow Customer Trust Align actions with purpose to transform your business. |
CRM
October 2014
Paul Greenberg |
Mastering the Alignment of Sales and Marketing With today's connected customers, engagement is more vital than ever. |
CRM
October 2014
Barton Goldenberg |
The True Price of Channel Optimization Why meeting your customers where they prefer is key to your business survival. |
CRM
October 2014
Brent Leary |
Sales Processes and Tools Must Adapt to Customer Behavior New consumer expectations call for updating old practices. |
CRM
October 2014
Maria Minsker |
Introducing Customer Experience 3.0 The new era of CX must bring sales, marketing, and service closer together. |
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