Technology Management

Magazine articles on organizing and integrating technology systems.

Old Articles: <Older 11211-11220 Newer>

CRM March 2013	CRM Service Awards: Rising Stars With on-the-go consumer and business environments becoming more pervasive, companies that can not only keep up with customer needs, but anticipate them, will come out ahead. This year's Rising Stars are prime examples of how to do just that.
CRM March 2013	CRM Service Awards: Service Elite Activision began to explore solutions that would give it the flexibility it needed to service its gamers in the channel of their choice. Last March, the company selected Salesforce.com Service Cloud and was able to roll out the product globally and across three of its contact centers within 90 days.
CRM March 2013	CRM Service Awards: Service Leaders Award winners are announced for customer contact, customer case management, interactive voice support, web support and other types of technology management solutions.
CRM March 2013 David Myron	What Motivates Customer Service Decisions? Companies should invest in customer experience improvements because they consider it an essential part of building customer trust and improving relationships. Instead of fearing customers, organizations should respect them.
CRM March 2013 Jim Dickie	How Marketers Use Social CRM Getting noticed in today's world is a challenge. Building leads and communities are the most popular trends.
CRM March 2013 Carolyn Baird	CMOs and CIOs: The New Power Team It's understandable that marketing and IT could be at cross purposes. But we also heard from CMOs who said they wouldn't be enjoying their success today if it weren't for their CIO -- and vice versa.
CRM March 2013 Donna Fluss	Changing the Face of Workforce Optimization Predictive and real-time analytics offer tremendous potential for contact centers.
CRM March 2013 James McQuivey	Clamoring to Serve the Customer A collision of silos calls for strong customer experience management
CRM March 2013 Kelly Liyakasa	Adoption Monitoring Meets Subscription Service Models Companies look for ways to lengthen and enrich customer relationships. Some companies are turning to adoption monitoring solutions as a way to determine when a customer might need sales or marketing messaging or information.
CRM March 2013 Leonard Klie	Marketing Hype Mars the Customer Relationship Meeting expectations is the greatest challenge to customer service.
<Older 11211-11220 Newer> Return to current articles.