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Search Engine Watch
November 29, 2010
Ray "Catfish" Comstock |
The First Steps to High Rankings in Google The difference for some websites in ranking in the top three for a particular competitive search phrase really isn't about black magic. Really, it's about the study of the user that you're trying to target.   |
Search Engine Watch
November 29, 2010
Greg Habermann |
Google's Holiday Gift: Product Listing Ads Ready to try out the new AdWords Product Listing Ads? A guide to the key points advertisers should be aware of. |
Search Engine Watch
November 29, 2010
Paul Burani |
How the Language of Search is Changing the Face of SEM If you don't speak the consumer's language, how will they ever find you? |
Fast Company
November 2010
Danielle Sacks |
The Future of Advertising Advertising is on the cusp of its first creative revolution since the 1960s. But the ad industry might get left behind. |
Fast Company
November 2010
Danielle Sacks |
What's Next for Advertising? Help Us Find Out We want to create a discussion about the future of Madison Avenue. Follow these directions to contribute, by asking anyone who tweets for his or her vision of the new ad industry. |
Search Engine Watch
November 24, 2010
Avril Korman |
Gods and Monsters: The Technology Gap and The Service Triangle in Second Life How Second Life is coping with elements outside of their control, and how content creators need to adapt. |
BusinessWeek
November 24, 2010
Felix Gillette |
Don Draper's Revenge Everyone is waiting for Omnicom, Interpublic, WPP, and Publicis to fade away. But these lumbering advertising behemoths have advantages over smaller, cutting-edge firms |
BusinessWeek
November 24, 2010
Matthew Boyle |
Holiday Sweets for Those Who Tweet The shoppers most likely to buy chocolate this season are millennials aged 18 to 24. And digital marketing is the way to reach them |
Search Engine Watch
November 24, 2010
Alex Cohen |
A 10 Day Plan to Overhaul Your PPC Campaigns, Part 1 Following this schedule will put you well on your way to the most profitable holiday season (and post-season) yet. First up: implementing sitelinks, adding product extensions, and setting up remarketing. |
Search Engine Watch
November 24, 2010
Gary-Adam Shannon |
Black Hat SEO: Killing Your Competition With Google This dirty tactic can easily devalue a competitor's website, resulting in lost income and a catastrophic deindexing, all within days or even hours. |
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