Marketing

Magazine articles on marketing on the internet.

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Search Engine Watch February 17, 2011 Justilien Gaspard	Making Link Building More Rewarding Some ways to make the work of link marketing more rewarding, and get some links at the same time.
Search Engine Watch February 17, 2011 Ken McGaffin	Online PR and Getting Links From Major Media: 6 Examples Getting editorial links from major media websites is one of the big bonuses of doing effective online public relations -- a tactic every serious link builder should consider.
The Motley Fool February 16, 2011 Anders Bylund	Does ValueClick Deserve a Second Look? The holidays were kind to online advertisers.
Search Engine Watch February 16, 2011 Michael Bonfils	Social Media Around the World: Current Trends and Future Growth A look around the globe reveals a diverse social media marketplace and plenty of opportunities for marketers.
Search Engine Watch February 16, 2011 Gareth Owen	SEO and PPC: A Love-Hate Relationship Three big trends are changing how we attribute value in SEO. We are increasingly turning to tactics that were previously considered to be the realm of paid search professionals to meet client expectations.
Search Engine Watch February 15, 2011 Chris Boggs	SEO Training for Large Organizations -- Executives Matter Leadership must understand the who, why, and how of search engine optimization measurement. Start building relationships and turning executives into high-powered SEO champions and evangelists.
Search Engine Watch February 15, 2011 Alex Cohen	PPC vs. SEO: Paid Search as Your Organic Competitor The balance between paid and organic results in the SERPs in shifting. Paid listings may increasingly get more clicks at the expense of organic listings.
Search Engine Watch February 15, 2011 Nichola Stott	9 Ways to Work with Your Client's PR Agency It's the job of SEO and public relations agencies to deliver content and grow a relevant audience. While objectives and success metrics may differ, there is often (and more increasingly) a great deal of overlap in method.
Search Engine Watch February 14, 2011 Gary-Adam Shannon	Tapping Internet Resources for SEO and Beyond An example of how you can use Internet resources to outsource the work you don't want to be doing when it comes to SEO or practically anything.
Search Engine Watch February 14, 2011 Greg Jarboe	How Do You Encourage People To Share Your YouTube Videos on Facebook, Twitter and Blogs? In addition to telling a story that is worth retelling, here's how you can take advantage of YouTube features that enable viewers to share videos via social media and also spread the word to influential bloggers.
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