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CRM
March 21, 2013 |
Marketo Delivers Integrated Social Marketing Application The Marketo social marketing platform transforms social marketing from Likes to lifetime value.   |
CRM
March 20, 2013
Kelly Liyakasa |
Deriving Value from Big Data Diverse data sets add to complexity but present new insights. Companies are tapping into social data and using it to leverage transactional sales data around purchases, as well as deliver marketing messages that could impact future buying habits |
CRM
March 15, 2013
Mahendra Penumathsa |
Interpreting Customer Life Cycles to Increase Lifetime Value Use these indices to manage customer engagement and predict your renewal business. |
AFP eWire
March 26, 2013
David Adress |
Using Chinese Auction Websites As Your Next Special Event A great example of a website that can help raise funds is a Chinese auction website. A Chinese auction is a combination of raffle and auction commonly used by a fundraiser. |
Fast Company
April 2013
Nicole LaPorte |
Sarah Silverman, Ben Stiller, Michael Cera, And The Rebels Saving Hollywood Determined not to repeat the mistakes of the music business, a cadre of digital pioneers is rebooting the entertainment industry. Setting up shop on YouTube is seen as getting in on the cable TV of the 21st century. |
Fast Company
April 2013
Margaret Rhodes |
Joe Stewart, Creative Director At Huge, On Making User Experience Pop We're living in image-obsessed times. How should businesses adapt? For retail experiences, consumers expect the same level of quality and service from digital that they would get in a store. |
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