Technology Management

Magazine articles on organizing and integrating technology systems.

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CRM August 7, 2015 Alex Terry	5 Sales and Marketing Problems that AI Can Solve Lead-qualifying AI will work 247, never call in sick, and will follow up on 100 percent of leads. Best of all: Customers won't know the difference.
CRM August 5, 2015 Dave Roman	How HP Integrated Social Media into its International CRM System Discover a 360-degree solution for social care.
CRM August 4, 2015 Oren Smilansky	Brainshark Adds Analytics to the Sales Accelerator Improved analytics give reps a fuller picture of rep performance throughout the sales cycle.
CRM August 4, 2015 David Myron	Social CRM Mistakes and How to Avoid Them Follow these 10 steps to deploy a successful social CRM strategy.
CRM July 27, 2015 Oren Smilansky	Oracle Adds Functionality to Sales Cloud Enhanced dashboards, analytics, and industry specific capabilities aim to accelerate sales profits.
Fast Company Pavithra Mohan	Target Pilots Movement-Tracking Beacon Technology In 50 Stores For retailers, beacon technology serves to enhance the in-store experiences of loyal customers, and Target is no different.
CIO July 31, 2015 Mary K. Pratt	Meet the 2015 CIO Hall of Fame inductees The five CIO Hall of Fame inductees for 2015 are accomplished IT executives who have used technology and leadership savvy to blaze new trails.
CIO July 30, 2015 Mary K. Pratt	Those paper color strips at the paint store are on the way out PPG's big-screen kiosks let shoppers test more than 2,000 colors by 'painting' virtual rooms.
CRM July 22, 2015	HeyWire Joins the Interactive Intelligence Marketplace HeyWire's texting applications are now fully integrated with Interactive Intelligence's Customer Interaction Center.
CIO July 31, 2015 Tom Kaneshige	The Internet of Things now includes the grocery store's frozen-food aisle Supermarket giant Kroger uses temperature sensors to keep frozen foods frozen -- and makes its first foray into the Internet of Things.
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