Website Design & Management

Magazine articles on designing and maintaining internet and intranet sites, security, hosting services.

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Search Engine Watch August 6, 2008 Tim Ash	How Long Should My Landing Page Test Run? What's the right length for a landing page optimization test? That's a bit like asking 'how long is a piece of string?' But there are some guidelines to follow to help you know when enough is enough.
Information Today July 31, 2008	ACSI's E-Government Satisfaction Index Shows Improvement Citizen satisfaction with federal government websites ended a losing streak by improving for the first time in a year.
Search Engine Watch July 31, 2008 Sage Lewis	Link Building: Understand Where You Are To Know Where You're Going In link building, if you don't know where you're going, you'll probably end up someplace else.
Search Engine Watch July 29, 2008 Aaron Shear	When's an Outage More than Just an Outage? In SEO for major sites, one of the most overlooked factors is uptime. How does an outage impact your SEO efforts?
Information Today July 24, 2008	NPR Launches Open API NPR (National Public Radio) has launched an Open API (application programming interface) designed to make NPR news and information content available to access, include, and share on individual websites and blogs.
Search Engine Watch July 22, 2008 Mark Jackson	Usability and SEO More and more SEOs are becoming usability experts. Here's why.
Search Engine Watch July 14, 2008 David Szetela	Creating PPC Campaigns: the 'Live or Die' Settings Think you know the right way to set up a new PPC campaign? Paying close attention to the details many advertisers miss can position you for success and help you avoid common pitfalls.
Search Engine Watch July 9, 2008 Tim Ash	Coherency in Landing Page Testing Coherency is an overall sense of your design hanging together. It is largely ignored by landing page testers, leading visitors to respond to incoherent pages with a variety of gut reactions, and none of them are flattering.
Information Today July 3, 2008 Barbara Quint	Dot-Mania: ICANN Opens the Domain Door The Internet Corporation For Assigned Names and Numbers has expanded the number of generic top level domains only rarely. But by 2Q 2009, adding new dot domains could start expanding rapidly.
Search Engine Watch July 3, 2008 Sage Lewis	Three Tips for Creating a Successful Blog Instead of focusing on where to find links, SEOs and site owners should think about setting up a site so people will want to link to it. People usually put the cart (the links), before the horse (the content). But the horse is the content that drives the cart -- the links.
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