Technology Management

Magazine articles on organizing and integrating technology systems.

Old Articles: <Older 11991-12000 Newer>

CRM June 27, 2014 Karine DelMoro	Unlock the Potential of Unstructured Data for a Successful VOC Program Strategies for gaining a competitive edge with unstructured data.
CRM July 2014 Maria Minsker	The Road to Omnichannel Marketing Success As new channels emerge, context-based marketing plays a crucial role.
CRM July 2014 Leonard Klie	The 4 Key Customer Service Omnichannel Considerations Contact centers have deployed new technologies in silos; integration is difficult but not impossible.
CRM July 2014 Sarah Sluis	4 Ways to Master Omnichannel Selling Salespeople must track the customer journey across multiple channels and be more collaborative than ever.
CRM July 2014	The Omnichannel Imperative How marketing, customer service, and sales departments can improve customer engagements across multiple channels.
CRM July 2014 Denis Pombriant	Omnichannel Strategy Begins with Platform The technology that changed business is now being changed by business.
CRM July 2014 Donna Fluss	Is It Time to Replace Your Complaint Management System? Flexibility is the key to meeting evolving business challenges.
CRM July 2014 Barton Goldenberg	Forging the Next CRM Frontier Integrated technologies hold great promise for the future of CRM.
CRM July 2014 Brent Leary	Lessons in Customer Centricity from CRM Vendors When CEOs listen to the voice of the customer, everyone wins.
CRM July 2014 Sarah Sluis	Are Consumers Willing to Share Private Data? Privacy seekers share demographic and behavior traits, according to IDC.
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